Are we really all about pink?

I just read this article in the Independent entitled "Boys like blue, girls like pink - it's in our genes" (By Steve Connor, Science Editor Published: 21 August 2007). It states that scientists have found that women tend to prefer pink - or at least a redder shade - while men prefer blue, and that the gender difference may be down to genes rather than upbringing. See the article for yourself at http://news.independent.co.uk/sci_tech/article2881412.ece

Although this claim makes some interesting points, I fail to believe that the fact that we are swathed in pink the moment we are born and frequently thereafter has nothing to do with it. Personally, I have never had a strong attraction to the color. When shown color swatches, men chose blue as a favorite more frequently! Oh, come on....it is the macho thing to do, isn't it. If you were a man and preferred pink, would you tell?